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I make tech
feel human.

I turn complex products into stories that people feel.

0+
YouTube subs from 100
0k
impressions, 64 followers
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Rohit — Creative Director
Grok AI Brand Film

Grok AI Brand Film

Identified a positioning gap between what Grok is and how Grok feels — then built a brand film to close it.

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Conestoga College

Conestoga College: Where I Started Thinking Beyond the Brief

Contributed to growing the channel from 100 to 2,500+ subscribers by thinking beyond the brief.

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Subaru Spec Ad

Subaru: One Cultural Observation Turned Into an Ad

Spotted how competitors stage capability and used it to amplify what Subaru already stands for.

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Rohit

I'm Rohit. Creative strategist based in Canada.

I turn complex products into stories people feel.

I observe what most people scroll past. The cultural pattern before it trends. The gap between what a product does and what it means. That's where the work starts. Then I take it from insight to finished content, end to end. Strategy, script, direction, edit. One person, full pipeline.

My world is tech, film, and human behavior. I think in systems, build in story, and ship work that makes technical products feel like something worth caring about.

Let's work together. Get in touch →